welcome to the Leadership In Focus newsletter.
Why a Simple Checklist Changed My Behaviour (and What Leaders Can Learn From It)
Nothing about my willpower changed.
The structure changed, and my behaviour followed.
A simple checklist flipped how I approached my day.
And it reminded me of something leaders often forget:
Culture isn’t built by motivation.
It’s built by design.
This week’s article breaks down why small structures change behaviour, and how leaders can use this to build engagement, accountability, and momentum without burning people out.
You Don’t Need Better Marketing, You Need Better Memories.
Most brands don’t fail because their marketing is weak — they fail because their moments are forgettable. Want loyalty? Give people something worth remembering. Here’s how a Ritz-Carlton gingerbread house changed the way we built customer experience.